How a Business Strategy Will Revolutionize the Way You Build Your Website Homepage
When was the last time you brought your business strategy into your website design? If the answer is never, we get it. As marketers and business owners, we don’t bring business strategy into our websites. We bring customer avatar pain points, strategic calls to...
What Is Google My Business
Google My Business (GMB) is a free online tool that allows you to create more exposure for your business profile and website on places like Google Search and Maps. Using your GMB account, you can reach out to customers, keep your business profile updated and monitor...
4 Tips for Crafting Your Perfect Website Homepage
In the past few years, there’s been a debate about the importance of your website’s homepage. With the variety of ways people navigate the web, some argue that website homepages are seldom the first thing people see anymore. From social media ads that link directly to...
Getting Back to Basics: Facebook Marketing 101
You’re probably already marketing your business on Facebook. If you’re not, you should be – but it’s not just a question of having a Facebook page and using it. You’ve got to use it wisely if you want to get great results. It’s not uncommon for small business owners...
3 Tools to Build an Effective B2B Marketing Sales Funnel
Are you managing a B2B business that needs more leads? If you’re still reading this, I bet you’re nodding in agreement. Everyone needs more leads, and hence everyone needs a more effective sales funnel. New Challenges B2B Businesses Are Facing As the web-based...